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mahfuj Cr7
Aug 02, 2022
In Elder Care Forum
In this article, the author analyzes the experience of using Dragonfly FM from the aspects of market, user portrait, function analysis, etc., and puts forward some personal views. In 1995, UNESCO proclaimed April 23 as "World Book Day". For more than 20 years, reading has become a way of life, and now "watching" is not the only way of reading. Online audio has become a more popular way of reading because it is suitable for more fragmented scenes. Dragonfly FM is a product that focuses on audio services. After nearly ten years of development, it has gradually transformed from a traditional radio station to a comprehensive audio platform. It has never lost its dominant position in the audio market. "The" concept, bringing a feast of hearing for users. This article analyzes the experience of using Dragonfly FM from the aspects of market, user portrait, function analysis, etc. and puts forward some personal views. This article will analyze the following aspects: Product function structure product market analysis Competitive Analysis user analysis Functional Analysis Summarize 1. Functional structure of Dragonfly FM phone number list products Product Analysis | Dragonfly FM is a veteran of the ear-listening feast Product Architecture Product Analysis | Dragonfly FM is a veteran of the ear-listening feast Live broadcast user listening path Product Analysis | Dragonfly FM is a veteran of the ear-listening feast Audio user listening path Product Analysis | Dragonfly FM is a veteran of the ear-listening feast User recharge purchase path Second, Dragonfly FM market analysis 2.1 Product Overview and Positioning Dragonfly FM started with radio in the early days, and gradually developed into a variety of audio formats covering information, novels, live broadcasts, etc., with "more sounds for listening" as slogan, and the production mode is a combination of PGC+UGC. However, it is a comprehensive audio APP that mainly focuses on PGC and outputs high-quality content to the audience with the best sound. 2.2 Market situation 2.2.1 Overview of Market Development 1) Development history of the audio market Product Analysis | Dragonfly FM is a veteran of the ear-listening feast History of the Audio Market According to Analysys data analysis, the online audio market has to go through four stages from start to maturity:
Product Analysis  Dragonfly FM, more world listening content media
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